Snickers addresses speculation it’s removing iconic ‘veins’ after picture of ‘smooth’ chocolate bar sparks outrage

The makers of Snickers have responded to online speculation that the famous rippled “veins” in its chocolate bars had been removed because they were too “X-rated”.

The rumour began when a Twitter user opened their choccy bar to discover a smooth surface – not the traditionally “veiny” appearance that has frequently been considered quite … suggestive.

“It’s already beginning,” the picture was captioned.

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“I just bought a Snickers (my favourite treat, I might add) and it came out completely smooth.

“I am disgusted. I am shocked. I need to be alone right now.”

The post was liked more than 20,000 times and amassed hundreds of comments from people who lamented the potential loss of the unique Snickers’ texture.

The completely smooth Snickers bar. Credit: Twitter

Twitter users decided that Snickers must have gone “woke” and removed the somewhat phallic veins.

The rumour ended up gaining so much traction that Snickers released an official statement on the matter.

“Good news, contrary to what’s trending on Twitter … the VEINS REMAIN!” Snickers tweeted, which prompted more that 5000 joyous fan reactions in the comments section.

The “smooth” Snickers was likely just a manufacturing fault, with the company assuring fans that the famously rippled texture wasn’t going anywhere.

Snickers assures its fans that the veins remain.
Snickers assures its fans that the veins remain. Credit: Twitter/Snickers

Other confectionary companies added their two cents’ worth, with Starburst writing: “This seems a little juicy for Twitter” and Skittles touting its “100 per cent smooth” products.

Some Twitter users posted images so naughty that they came with a “sensitive content” warning.

Some of the responses to Snickers’ post came with a sensitive content warning.
Some of the responses to Snickers’ post came with a sensitive content warning. Credit: Twitter

One commentator on Snickers’ thread jokingly said the texture of the bar should more accurately be described as “arteries” rather than “veins.”

“Chocolate arteries would be more accurate,” wrote Tyler Cymet, whose Twitter handle describes him as a ”physician/educator”.

“Veins return depleted blood to the heart.

“Arteries infuse the good blood throughout the body.

“Keep the arteries in Snickers. The medical community is with you!”

One medical professional said the Snickers look was more ‘arteries’ than ‘veins’.
One medical professional said the Snickers look was more ‘arteries’ than ‘veins’. Credit: Twitter

“’Veins remain’ is catchy tho,” Snickers responded.

“What rhymes with arteries?”

Others were simply pleased that the people running Snickers’ Twitter account have a sense of humour.

“I love when company Twitter accounts are run by fun people,” one person wrote.

“This is the greatest news of the week, hands down,” another said.

“So all the controversy was … in vain?” a third joked.

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